Privacy Policy

Last updated: December 5, 2023

1. Introduction

   
   

   Pexix ("we" or "us", "our ) is a game company that designs and develops mobile games. With this Privacy Policy, we aim to explains what personal data we collect, why we collect it, how we process it, and your rights in connection with how we process such data.

   
   

   Where this Privacy Policy refers to personal data , we mean any data or information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular natural person or any other data or information that constitutes personal data, or "personally identifiable information".

   
   

   This Privacy Policy applies to your access and use of the mobile applications named Love Choices and any data, products, services and associated materials or media supplied with it, including any revisions, updates and/or modifications to it (collectively, the “App”, or the “Services”). The developer that owns or administers the Services (collectively, “we”, “us” or “our”) is the primary controller of your personal data provided to, or collected by or for, the Services.

   
   

   This Privacy Policy is incorporated as a part of the End User License Agreement. Please review our End User License Agreement before you move on with the App. By using our Services, you agree that we can process your personal data according to this Privacy Policy. IF YOU DO NOT AGREE WITH ANY TERM OF THIS PRIVACY POLICY OR THE END USER LICENSE AGREEMENT, PLEASE DO NOT USE OUR SERVICES.

   
   

2. What Personal Data We Collect

   
   

   We may collect personal data directly from you or third-party sources who have obtained your consent or have another legal right to share such personal data with us (including advertising platforms, partners and data aggregators who have obtained it) when you use the Services.

   
   

   1. Contact Information

      This data will vary, but typically consists of email address, postal address, phone number and other similar contact information. We may receive contact data from the communications you send to us, such as customer service inquiries, product reviews and other feedback regarding the Services, or from the shipping information you send to us for any rewards you obtain in the App.

      
      

   2. User Generated Content

      This data including any files, documents, videos, images, data, or information you choose to upload or transmit through your communications with us or your use of the Services.

      
      

   3. Log Data

      Such as your Internet Protocol (“IP”) address, operating system, browser type and language, referring URLs, access times, duration and frequency, pages viewed, links clicked, features used and other data about your activities on the Services.

      
      

   4. Mobile Device Data

      Such as system name, system version, current language and region of the system, Android ID/UDID, unique device identifiers, MAC address, GAID/IDFA and network status.

      
      

   5. Location Data

      Such as the locale of the user’s device, IP address, country or region obtained from system.

      
      

   6. Other Data

      Other data you choose to provide.

      
      

3. Purposes of Using Your Personal Data

   
   

   We are committed to delivering a relevant and enjoyable experience to you. Depending on how you interact with us and the Service, we may use your personal data to:

   
   

   • to enable us to provide our games, to ensure that your purchases are activated in the games, and to provide you with player support if you need it;

   • to enable us to optimize our games for you and for the device that you are using, as well as to deliver customized in- game events, offers and promotions;

   • offer you customized content and personalized services more efficient for you and more relevant to your interests;

   • enhance and improve the Services, such as adding new content and features;

   • notify you about changes, updates and other announcements related to the Services;

   • deliver targeted push notice, personalized advertisements, promotional messages, and other information related to the Services and to your interests;

   • respond to your requests, inquiries, comments or concerns, and provide technical, product and other support and help to keep the Services working properly, safe and secure;

   • predict usage trends and develop data analysis, including for the purposes of research, audits, reporting and other business operations, determine the effectiveness of our promotional activities, evaluate our business performance;

   • comply with our legal obligations, resolve disputes and enforce any agreement with third parties;

   • make any future potential purchasers of our company in capacity, even duly anonymized if necessary, under strict confidentiality contractual obligations, of assessing the interest in proceeding to a corporate operation, such as a merger or acquisition; and

   • achieve other goals that you’ve agreed to.

   
   

4. Disclosure of Your Personal Data

   
   

   We will not sell or rent your personal data to marketers or unaffiliated third parties. We will only share, transmit, disclose, grant access to, make available, and provide personal data with trusted entities, as outlined below:

   1. Service Providers

      We share your personal data with a limited number of our service providers (e.g. payment channel provider). We may involve third-party service providers to provide various services on our behalf, such as identity verification services, website hosting, data analysis, information technology and related infrastructure, customer service, email delivery, and auditing services. These service providers may need to access different part of your personal data to perform their services. You hereby agree that such service providers can use or disclose your personal data only as necessary to perform its own services or comply with legal requirements. We require such service providers to contractually commit to protect the security and confidentiality of your personal data they process.

      
      

   2. Corporate Transactions

      In the event that we enter into, or intend to enter into, a transaction that alters the structure of our business, such as a reorganization, merger and acquisition, sale of equity or assets, assignment or transfer of any right and/or obligation, change of control, or other disposition of all or any portion of our business, assets or stock, we may share your personal data as an integral part of our business assets with third parties for the purpose of facilitating and completing the transaction.

      
      

   3. Compliance and Legitimate Interest

      We share your personal data as we believe necessary to: (i) comply with applicable laws, third party policies and rules; (ii) enforce our contractual rights; (iii) protect the rights (such as privacy and safety) and property of you, us or others; and (iv) respond to requests from courts, law enforcement agencies, regulatory agencies, and other public and government authorities, which may include authorities outside your country of residence.

      
      

5. Protecting Your Personal Data

   
   

   We take precautions to safeguard your personal data against loss, theft, misuse and unauthorized access, disclosure, alteration and destruction through the use of appropriate technical and organizational measures.We have a management system to protect your personal data in the following ways:

   
   

   • we use technologies of encryption or pseudonymization to protect your personal data;

   • we have adopted certain management and technical measures to limit the access to your personal data to authorized employees only and make them bound by confidentiality obligation; and

   • we establish systems to ensure you can have access to your personal data and enjoy your privacy rights.

   
   

   However, please be aware that, despite our efforts, no data security measures is absolutely secure on the internet. As such, you acknowledge and accept that we cannot guarantee the absolute security of your personal data transmitted to, through, or on the App or via the Internet and that, any such transmission is at your own risk.

   
   

   We retain your personal data as long as we are providing the Services to you. We may still retain your personal data even after we cease providing Services to you or if you stop using our Services, to the extent necessary to comply with our legal and regulatory obligations, and for the purpose of fraud monitoring, detection and prevention of illegal activity. We also retain your personal data to comply with our tax, accounting, and financial reporting obligations, where we are required to retain the data by our contractual commitments to our business partners, and where data retention is a mandatory requirement by applicable law. Where we retain your personal data, we do so in accordance with any limitation such as the retention periods, keep appropriate records and still undertake obligations that are imposed by applicable law.

   
   

6. Deletion of Personal Data

   
   

   Procedure for Data Deletion:

   
   

   To delete your personal data from our system, please follow the steps outlined below:

   
   

   • Open the Game App: Begin by launching the game application on your device.

   • Navigate to Settings: Once in the game, proceed to the "Settings" page.

   • Google Login Check: If you have logged in using Google, you will see an option labeled "Delete Account". Click on this option to initiate the deletion process.

   
   

   Detailed Guide: For a comprehensive guide and visual aid on the deletion process, you can visit this link .

   
   

   
   

7. Third Parties and Personalized Ads

   Our Services will integrate third-party advertising technologies that allow for the delivery of relevant content and personalized ads on the App. Those third parties may only collect, use or access your personal data in a limited manner as needed for them to perform these functions. The ads they delivered may be based on various factors such as the content of the page you are visiting, your search history, and other information we collect from you. These ads may also be based on your interaction with our Services and may be tailored to your interests.

   
   

   If you want to opt out of receiving personalized ads, you can contact us at feedback@pexix.com, once you choose not to receive personalized ads, we and our third-party partners will stop sending personalized ads to you. Because the personal data used for personalized ads is also used for other necessary purposes (including for providing the Services, for authentication and security purposes), opting out of personalized ads does not stop the personal data from being collected nor reduce the number of advertisements you will see. However, your personal data will not be used for personalized ads after we processed your aforementioned request, which means the ads you do see may be less relevant to you.

   
   

8. International Transfer of Your Personal Data

   
   

   All your personal data we collect will be stored safely in the United States of America and will not be transferred to other regions or countries.

   
   

9. Changes to This Privacy Policy

   
   

   We may update this Privacy Policy from time to time based on changes in the law and regulations, our data processing activities or our own policies, changes in our products or features of our services, or advances in technology and management. Please check the date at the very beginning of this policy for your reference.

   
   

   By continuing to use the Services after policy changes have been posted, you are confirming that you have read, understood and consented to the latest version of this Privacy Policy.

   
   

10. Your Rights and Choices

    
    

    Being a user of our Services, you may have certain rights in connection with your personal data and how we handle it. In some circumstances, if the exercise of these rights limits our ability to process personal data (such as in the case of a deletion request), we may no longer be able to provide you with our products and services or engage with you in the same manner. You may be able to exercise these rights by contacting us at feedback@pexix.com.

    
    

    Location Data: With your consent, we may collect data about your actual location when you use the App. You may stop the collection of such information at any time by changing the settings on your mobile device.

    
    

    Your California Privacy Rights: California law permits residents of California to request certain details about how their data is shared with third parties for direct marketing purposes. If you are a California resident, you may request this data once per calendar year by emailing us at feedback@pexix.com.

    
    

11. Children

    We do not intend to or knowingly collect personal data from children. We use the term children to refer to someone who is

    (a) under 13 years old or, if older (b) between 13 and 17 years old but under the age at which they can give valid consent to the processing of their personal data under applicable local or regional laws.

    
    

    In general, we do not intentionally or knowingly collect any personal data from children. If a child under the age of 13 has provided personal data to us, we encourage the child s parent or guardian to contact us to request that we remove the personal data from our systems. If you believe that we might have any information from or about children, please Contact Us.

    
    

12. Contact Information

If you have any questions or opinions regarding this Privacy Policy, please contact us at: feedback@pexix.com.